A list of important inner and outer aspects of clothes that need to transform in order to co-create a sustainable world. This list is also our declaration of values, aims and intentions for future collections.

A list of important inner and outer aspects of clothes that need to transform in order to co-create a sustainable world. This list is also our declaration of values, aims and intentions for future collections.

A list of important inner and outer aspects of clothes that need to transform in order to co-create a sustainable world. This list is also our declaration of values, aims and intentions for future collections.

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    The Trap of Idealization

    The Trap of Idealization

    The other day I listened to a talk about a trap we so easily fall into; idealization. Do you also make the mistake of having set ideals...
    An Inner Climate Crisis

    An Inner Climate Crisis

    Melting ice. Raging wildfires. Drought and floods. Tornados, land slides and extreme temperatures. I could go on, but I think you get the...
    Into Our Own Skin

    Into Our Own Skin

    To be in our own skin… what does that really mean? And why aren’t we always there? Whenever we compare ourselves with someone else, we...
    A Friendly Demon?

    A Friendly Demon?

    What determines if a piece of clothing becomes an heirloom, or ends up in the rag bag? How did the soul of cloth get lost? In search for...
    A Higher Value of Clothes

    A Higher Value of Clothes

    Are you deeply attached to that blue sweater? Do you feel genuine love for those striped pants? Your answer is probably no. Why are...
    Dressing Up or Down

    Dressing Up or Down

    Do you love to dress up? Or are you one of those who likes to downplay things when it comes to clothes? I used to love watching my mom...
    Show Me Your Wardrobe...

    Show Me Your Wardrobe...

    … and I will tell you who you are! Hmm… is that really possible? Maybe if you see a person’s identity as equal to his or her most obvious...
    A Language of Shapes

    A Language of Shapes

    Did you see the movie Arrival? Below the theme of aliens and sci-fi, where Heptapods communicate with strange and mesmerizing circular...
    Future Threads

    Future Threads

    One of the most intriguing questions for me, as a designer, is how clothes will change in the future. Will the never-ending wheel of...
    A New Take on Clothes

    A New Take on Clothes

    As time progresses our view of the world, and the objects around us, changes. Hidden angles are revealed. Innovation brings a different...
    Trousers vs Skirts

    Trousers vs Skirts

    Are trousers a masculine garment? Is a dress or a skirt the true expression of a woman? The enigma of feminine and masculine garments...
    Every Garments Tells a Story

    Every Garments Tells a Story

    When I designed my first very own clothing line in the 1980’s, I had many thoughts and ideas about clothing tags. Traditionally they just...
    Wardrobe Purge as a Spiritual Practice

    Wardrobe Purge as a Spiritual Practice

    Have you ever looked into your wardrobe with zen-glasses on? Whether you see a cluttered mess, a mishmash of styles and garments bought...
    Clothes, Identity & Transformation

    Clothes, Identity & Transformation

    These days there's a lot to read about all the problems of the clothing business, the second dirtiest in the world. Most of us know that...
    Folklore Revisited

    Folklore Revisited

    Many designers find inspiration in folklore and traditional clothes from all around the globe. Collections with different cultural...
    For Whom Do You Dress?

    For Whom Do You Dress?

    Have you ever been scrutinized and reprimanded for an outfit? Told that you are too old or too fat to wear something, that particular...
    The Softer Value of Threads

    The Softer Value of Threads

    A couple of months ago I made some garments to sell. Since sustainability is important to me, I bought high quality organic fabrics and...
    The Next Black - A Film About the Future of Clothing

    The Next Black - A Film About the Future of Clothing

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