A list of important inner and outer aspects of clothes that need to transform in order to co-create a sustainable world. This list is also our declaration of values, aims and intentions for future collections.

A list of important inner and outer aspects of clothes that need to transform in order to co-create a sustainable world. This list is also our declaration of values, aims and intentions for future collections.

A list of important inner and outer aspects of clothes that need to transform in order to co-create a sustainable world. This list is also our declaration of values, aims and intentions for future collections.

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    The Trap of Idealization

    The Trap of Idealization

    The other day I listened to a talk about a trap we so easily fall into; idealization. Do you also make the mistake of having set ideals...
    Leaving the World of Fashion

    Leaving the World of Fashion

    Above all, be true to yourself, and if you cannot put your heart in it, take yourself out of it. ~ Unknown As I left the San Francisco...
    Dressing Up or Down

    Dressing Up or Down

    Do you love to dress up? Or are you one of those who likes to downplay things when it comes to clothes? I used to love watching my mom...
    Show Me Your Wardrobe...

    Show Me Your Wardrobe...

    … and I will tell you who you are! Hmm… is that really possible? Maybe if you see a person’s identity as equal to his or her most obvious...
    Future Threads

    Future Threads

    One of the most intriguing questions for me, as a designer, is how clothes will change in the future. Will the never-ending wheel of...
    A New Take on Clothes

    A New Take on Clothes

    As time progresses our view of the world, and the objects around us, changes. Hidden angles are revealed. Innovation brings a different...
    A Different Fashion Forecast

    A Different Fashion Forecast

    Throughout the month of February, there are Fashion weeks in major cities around the world. Runways are flooded with new collections....
    Can Fashion Be Natural?

    Can Fashion Be Natural?

    In Western culture fashion means unspoken rules and guides to follow regarding how to dress. These rules are so important that you can...
    Is Raw the New Fashion?

    Is Raw the New Fashion?

    I have stopped trying to make myself beautiful. It all began with an aha-moment… I had never really felt beautiful. That was why I had so...
    The Next Black - A Film About the Future of Clothing

    The Next Black - A Film About the Future of Clothing

    Slow Down Fashion

    Slow Down Fashion

    Have you ever considered the hidden price tag of choosing quantity over quality when it comes to clothes? When retailers sell the latest...

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